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  • Nuts
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  • Nutritional Facts
  • Already Cracked
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Don't create products, deliver solutions!

As business people we are being asked to deliver solutions that solve complex problems. That requires visionary design, with sticky brands, that have clarified market strategy. You need a nutcracker not another nut.

Creative Disruption

Looking for a novel and varied approach? Need to communicate complex ideas and values elegantly? Crack nuts and solve problems? Disrupt the status quo to evolve?  I am here to help your team with their creative mindset, no matter how nutty.

Creative Direction

Product, Marketing Collateral, Websites

Visionary Branding

Naming, Byline and Messaging 

Product Development

Design, Manufacturing

Strategic Advancement

Priority mapping of your marketing and branding needs 

Creativity is defined as the tendency to generate or recognize ideas, alternatives, or possibilities

THe Nutcracker

Daisy Carlson

When I founded my Italian Import company, Daisy Arts Inc., I didn't imagine that I would be trend-setting new business standards. Designing, manufacturing and marketing hand-crafted, sustainable luxury goods in Italy had a unique set of challenges. We established a robust niche in the high-end stationery, leather, and home goods sector that resulted in global sales to customers ranging from Barneys to Warner Brothers. 


Our mission to support traditional craftsmanship with a cooperative of handicapped adults succeeded well beyond our expectations.  We were also able to innovate and support green materials which became integral to our business strategy over two decades of broad-based success in the International gift market. We established what I called then a bio-diverse bottom line to capture our social and environmental achievements.  


Daisy Arts, has over the past three decades consulted and designed for a wide range of organizations from retail stores, media companies to tribes and nonprofits. My special sauce is curiosity and agility in design, manufacturing and messaging. I have helped many craft studios update designs for strategic efficiency and increased sales. I have helped many retail stores provide unique and timeless product to their market place. I have helped organizations crack the shell to double their revenue. 


Now more than ever we need creative solutions to challenging problems. Innovation is by its nature disruptive but we would not evolve if we didn't continually challenge the norm to improve our possibilities. I hope you will consider engaging me to help you crack open your innate possibility to succeed. It might seem nutty but we can crack it. 


Looking forward to helping you get to the meat of it.

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